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Rambo’s trip to Jupiter

June 2, 2016

Tough Problems, Really?

At FlyNava we are building software to solve Airline Industry’s tough problems. Okay! you must be thinking Airline Industry being the front runner in technology with sophisticated systems for almost all the processes starting from reservation systems to help customers book tickets, revenue management systems (or yield management systems) with best in class features to dynamically adjust prices with booking velocity to ensure revenue maximization for an airline. Come to back end operations industry works with best in class solutions for crew and flight management to ensure thousands of flights are operating daily like a clock work.

So,  are there really any tough unsolved problems which require new products? what is our approach to solve them? Read our CEO’s blog to get some clue on this.

In Search of your Best Deal 

As Mahesh has highlighted in above blog that our first product, Jupiter is in the area of airline pricing. Now, one need not  go very far to understand the complexity and enormity of pricing function in Airline; just think about the day when you try to book a ticket and are thrown with hundreds of results for one Origin and Destination Pair (nick named as OD in industry), now if you are the one looking for best deal, I am sure you will repeat this process on multiple Online travel agent sites, airline site, call your travel agent and easily spend couple of hours ( read – daily couple of hours daily for next few days !!)  to find your “Best Deal”

Poor Rambo has to give you best deal and yet meet airlines financial goals

…Now come on the other side and imagine humble pricing analyst (let’s call him Rambo for now) who has to come up with these prices … not for ONE, but HUNDREDS  and of ODs (we are not even talking about other parameters like POS, season, currency, events, competitor, revenue targets, profitability, sales requests etc. which Rambo has to worry about). I hope you got the drift, Rambo is playing with thousands and hundreds of data points every day to arrive at a price point for a seat (to ensure that bargain hunters gets their “Best Deal” and make up for it on other seats to optimize airlines revenue and profit goals). Still can’t feel Rambo’s pain, add to it the fact that he is doing this manually or at best with self – made excel sheets; browsing his way through heaps of data spread across multiple systems to arrive at one pricing decision and moving on the next one in long queue of Hundred plus triggers waiting for his attention. Believe me he is always flexing and racing against time. He has no time to sit back and reflect on his performance, be more productive that is luxury !!

Rambo’s trip to Jupiter

Do you agree now airline pricing is complex! And deserves a fresh approach a unique solution to help Rambo do his work faster better and more effectively so that he can focus on pricing strategy to give more Best Deals to traveler! This is exactly what Jupiter will do. Future of pricing is not complex, at least not at Jupiter!

Stay tuned to read about Rambo’s exciting trip to Jupiter

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